Social media marketing is one of the most effective forms of marketing available for you to consider. If you are interested in getting the most out of social media marketing, you need to be aware about the social media design trends. Then you can incorporate those trends in your designs and make sure that you receive maximum possible results from the social media marketing campaigns that you run.
Here is a list of some of the most prominent social media trends 2020 available for you to consider. You can take a look at these trends and move forward.
- Simple and heavy fonts
When you take a look at the social media graphic trends 2020, you will be able to see how simple, yet heavy fonts are quite popular among people. In fact, you will no longer be able to receive maximum results from handwritten, airy and lightweight fonts. Instead, you will be able to see how heavy fonts have become popular among people. In here, heavy fonts refer to extra bold fonts, which often end up with spectrum.
Using heavy fonts is one of the biggest trends and you don’t need to think twice before you start using them to design the graphics of your social media marketing campaigns. They are in a position to introduce an eye-catching addition to the simple graphics that you have as well. On the other hand, it can deliver positive results for most of the brands out there.
- Dreamy and abstract illustrations
At the time of following social media graphic trends 2020, you can see how illustrations are popping up. These illustrations range from Spotify to Casper. Even tech giants out there in the world, such as Apple and Twitter are getting the most out of illustrations. Therefore, you can include them in the designs. You can take a look at the dreamy and abstract illustrations, instead of realistic illustrations. You can get the most out of them by introducing unusual color combinations. On top of that, you can also think about adding exaggerated proportions as well.
- Branded animations
When it comes to social media graphics, you can see how branding is playing a prominent role. That’s because people who live out there in the world have brand addicts and they prefer to follow the brands and secure getting maximum results at the end of the day. This is the main reason why you will be able to see animated brand graphics are available to consider. You can easily come up with such graphics in the form of GIF format.
If you can created a branded and a unique GIF, you will find it as an easy task to gain advantage out of your competitors with ease. On the other hand, you can make sure that no other competitor can copy it as well. In the meantime, it will assist you to develop an excellent brand association and move forward along with time. This is one of the best social media design tips that you need to keep in mind as well.
- Focus on minimalism
If you are following social media graphic trends, you should learn how to stick to minimalism at all times. You can see how minimalism has played a major role throughout the past few years. It has been taken to a whole new level in 2020. That’s because a large number of companies out there in the world are looking forward to move forward with minimalism. You can follow this trend and introduce minimalism into the social media graphics as well. For example, you can simply include minimalism in the landing pages that you develop. Then you will be able to grab the attention of visitors with ease and take your marketing campaigns to the next level.
- Muted colors
Last but not least, you will be able to see how people are using muted colors in their social media graphics. This is a prominent trend because of its ability to deliver perfect results to you at the end of the day. In fact, you can think about considering this as a great method to refresh and update the graphics and move forward along with time.
In a muted color palette, you can find how added white or black is playing a major role. You will not be able to find any vibrant colors in it. Hence, you will be able to make your designs look unique.
Take a look at these social media design trends and learn how to get the most out of them in 2020.